Six Humans
Dubsmash hero.jpg

Dubsmash

2018  · iOS and Android Apps · Product Strategy, UX, UI, Branding

 Pop culture starlet app Dubsmash gained worldwide traction in 2015 with over 50 million downloads in 192 countries. I was brought on as a design director to lead the startup’s recent pivot into the interactive video space.  Projects include leading product strategy and discovery, UX/UI for the mobile and web apps, brand development, and building the design team and processes.

Pop culture starlet app Dubsmash gained worldwide traction in 2015 with over 50 million downloads in 192 countries. I was brought on as a design director to lead the startup’s recent pivot into the interactive video space.

Projects include leading product strategy and discovery, UX/UI for the mobile and web apps, brand development, and building the design team and processes.

 Fig. 01 Core Player Architecture and IA

Fig. 01 Core Player Architecture and IA

 Fig. 02 Wireframes for Onboarding and main tab concepts

Fig. 02 Wireframes for Onboarding and main tab concepts

 Fig. 03 Wireframes for Explore, Search, and Profile tabs

Fig. 03 Wireframes for Explore, Search, and Profile tabs

 Fig. 04 Wireframes Core Player and Content pages

Fig. 04 Wireframes Core Player and Content pages

 Fig. 05 Wireframes for Lip Sync and Meme Creation

Fig. 05 Wireframes for Lip Sync and Meme Creation

 Fig. 06 UI for Signup and Onboarding

Fig. 06 UI for Signup and Onboarding

 Fig. 07 UI for Feed, Explore, and Profile

Fig. 07 UI for Feed, Explore, and Profile

 Fig. 08 UI for Quote Player, Post Roll, and Create Controls

Fig. 08 UI for Quote Player, Post Roll, and Create Controls

 Fig. 09 UI for Movie, Character, and Search pages

Fig. 09 UI for Movie, Character, and Search pages

 Fig. 10 Android UI for Today, Explore, and Profile

Fig. 10 Android UI for Today, Explore, and Profile

 Fig. 11 Logo concepts and brand elements

Fig. 11 Logo concepts and brand elements

 Fig. 12 Brand illustrations and visuals

Fig. 12 Brand illustrations and visuals